Job Details: Young Social Innovators: Digital Marketing and Communications Manager


Irish Future
Talbot Street
Dublin 1
Young Social Innovators: Digital Marketing and Communications Manager
[Young Social Innovators]

POSITION: DIGITAL MARKETING AND COMMUNICATIONS MANAGER

LOCATION: YOUNG SOCIAL INNOVATORS, DCU ALPHA, OLD FINGLAS ROAD,
GLASNEVIN, DUBLIN **APPLY ON THE WEBSITE**

REPORT TO: HEAD OF COMMUNICATIONS

CONTRACT: FULLTIME

YOUNG SOCIAL INNOVATORS

Young Social Innovators (YSI) is a not for profit education body which
provides transformative innovation processes and programmes for
students primarily at post primary level in Ireland. Through YSI,
educators, schools and communities facilitate and support youth-led
social innovation which benefits the development of youth and
communities. This education empowers and strengthens youth voice and
participation and develops active local and global citizens for today
and into the future.

Since **Apply on the website**, YSI is championing thinking and
modelling around social innovation and entrepreneurial education. We
want to give everybody an opportunity to use their creativity to
respond to social issues and contribute to building a fairer, more
caring and equal society. Everything we have ever created has been
designed with this purpose. To achieve this, we empower and support
young people to realise their potential as social innovators, giving
them the skills and confidence to tackle the social issues facing
them, their communities and wider society. Social innovation learning
builds wellbeing amongst young people and communities and helps build
a more inclusive, empathetic, and fair society.

THE OPPORTUNITY

YSI has a requirement to hire a Digital Marketing and Communications
Manager who will be at the heart of promoting our purpose and brand
running all marketing activities to engage, attract, and advocate for
social innovation and entrepreneurial education.

YSI is looking for a creative marketeer and content writer who is
passionate about social innovation, learning and the opportunity to
empower the future of our nation--youth and education.

You will have a breath of creative marketing and communications
experience using digital to enhance your reach, message, and
engagement. You will be able to demonstrate strong interpersonal,
teamwork and management abilities. You will be a self-starter and
happy to be both a thinker and a doer!

THE PERSON

LEADERSHIP: You will be a self-starter who thinks strategically and
translates high level goals to well thought through plans, using
resources effectively to achieve specific objectives.

COMMUNICATION AND TEAMWORK: You will hold excellent written and verbal
communication and presentation skills and be able to work
collaboratively across the YSI team to build, enhance, and support our
marketing, communications, and event offerings.

FLEXIBILITY AND VERSATILITY: You will be able to plan and manage
multiple projects and deadlines with persistence and drive for
results. Some travel (post Covid-**Apply on the website**
restrictions) maybe be required to support the work.

INNOVATION AND CREATIVITY: You will be naturally creative, enjoy idea
generation and demonstrate innovative and strategic thinking in the
engagement and outreach campaigns you run, alongside ensuring quality
implementation.

ESSENTIAL SKILLS

* A degree or level 9 equivalent (In accordance with the National
Framework of Qualifications (NFQ)) in a relevant discipline is
preferred e.g. communications, digital marketing, PR etc
* Strong strategic understanding of digital communications, social
media strategies and email marketing as tools for promotion and
engagement.
* Understanding of and experience using SEO strategies, paid digital
advertising, and google AdWords etc
* Experience utilising CRM systems and email marketing tools to
manage and track marketing/communications campaigns.
* Extensive knowledge of social media and google analytics, and the
use of metrics to inform campaign strategy and planning.
* Proven excellence in content writing and creation for various
channels and audiences including articles, blogs, social media, talks,
presentations etc

ADDITIONAL

* Desktop publishing, graphic design and video editing skills
advantageous.

KEY ACCOUNTABILITIES:

RECRUITMENT AND SALES

* Develop digital marketing and sales strategy to support recruitment
and uptake of YSI educational offerings
* Develop lead generation digital campaigns to support recruitment
efforts
* Use SEO and targeted digital advertising to best effect
* Develop and create engaging content to support campaign outreach
* Enhance teacher onboarding journey with relevant and well-timed
communications

YSI WEBSITE AND SOCIAL MEDIA CHANNELS

* Manage and oversee website content production and administration
including the planning and creation of regular and engaging content
for YSI blog
* Develop and manage monthly multi-channel social media calendar to
achieve organisational objectives and grow YSI’s online community
across Instagram, Facebook, Twitter and LinkedIn
* Prepare and present monthly analytics reports on YSI’s online
engagement

SUPPORT CONTENT CREATION FOR DIGITAL CAMPAIGNS AND ANNUAL EVENTS

* Design and implement digital engagement campaigns for key
stakeholders to include campaign strategy, messaging, design, planning
and implementation
* Use analytics to review and inform campaign strategy and planning
both during and post campaigns to measure effectiveness
* Report on campaign success against agreed goals

BUILD, DEVELOP, PROMOTE YSI'S BRAND AMONGST KEY STAKEHOLDERS

* Grow and increase YSI’s brand awareness within youth, education,
public, government and corporate sectors
* Identify opportunities to promote YSI’s brand amongst new and
existing target markets
* Create engaging digital content to tell the YSI story to existing
and new target audiences
* Share engaging partner specific communications and content to
increase partner engagement and experience

-------------------------

_Young Social Innovators is committed to equal opportunities and all
recruitment decisions will be based on merit, suitability for the role
and experience. All recruitment decisions will not be influenced by
race, colour, nationality, religion, sex, marital status, family
status, sexual orientation, disability, age or membership of the
Traveller Community. Young Social Innovators fully endorses a working
environment free from discrimination and harassment._

Young Social Innovators is committed to standards of excellence in
Child Protection practices. The role of Digital Marketing and
Communications Manager will require the candidate to successfully
complete the Garda Vetting process, which will be co-ordinated by
Young Social Innovators.

To apply, please email CV and cover letter outlining how your skills
and experience quality you as an ideal fit for this key position to
**Apply on the website** by Sunday 6th December **Apply on the
website**.


We need : English (Good)

Type: Permanent
Payment:
Category: Others

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